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Photography by Kielan Prince
It was nearly four months ago when Kielan Prince approached Eric about shooting his M3 – a standard affair. Pick a time and place, get together, and shoot some photos. After an hour, maybe two, Kielan would presumably wrap things up and head home to begin his editing process, and before we know it, the rest of the world is able to enjoy some beautiful photography of a beautiful car.

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In celebration of the design and engineering that go into every one of the iconic wheels that have earned their spot in automotive history, The Lowly Gentlemen are offering a special #WheelWednesday discount on our wheel shirt designs. For Wednesday only, we are offering %30 off the original price while supplies last. Some sizes may be running low as we clear our shelves for the upcoming winter line, so place your order before they’re all gone.

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The Volkswagen Type 1, more commonly and affectionately known as the VW “Beetle,” was born three quarters of a century ago in 1938, rendering it the longest-running and most-manufactured car of a single platform in automotive history when its production came to an end in 2003. Its unique styling and huge influence in pop culture have lead it to become one of the most iconic cars in history – fitting for a brand who’s name directly translates to the “people’s car.

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When someone has built a truly impressive Volkswagen, one that has graced the pages of PVW, you expect them to be of a very particular breed of Volkswagen fanatics. Better yet, when they’ve owned the car since new, it takes it one step further. When I asked Michael Houck if he’s always been a Volkswagen guy, I was expecting something that iterated the idea of  ”of course.

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SEMA is just around the corner once again, and we’re excited as always to see the builds come together (and start too) in the final weeks before the show. Our friends across the board are working hard to bring ideas and concepts to fruition, and once again we plan to unveil the builds throughout the week of the automotive industry’s greatest trade show.

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